For generations, tobacco companies have targeted youth. Today the Leon County Chapter of Students Working Against Tobacco (SWAT) will host its Kick Butts Day, a national day of activism that encourage youth to stand up and speak out against Big Tobacco. SWAT members from several Leon County middle and high schools will engage their student body in anti-tobacco activities. Nationally, Kick Butts Day will be celebrated throughout the month of March. More than 1,000 events in schools and communities are expected to take place throughout the United States.
These events are aimed to:
- Raise awareness of the problem of tobacco use in their state or community;
- Encourage youth to reject the tobacco industry’s deceptive marketing and stay tobacco-free; and
- Urge elected officials to take action to protect kids from tobacco.
Kick Butts Day is presented by the Campaign For Tobacco-Free Kids, a non-profit organization aimed to save lives by advocating for public policies that prevent kids from smoking, help smokers quit and protect everyone from secondhand smoke.
Although Kick Butts Day is one day, SWAT will continue to encourage their schools and communities to take a stand against Big Tobacco everyday.